We all know the power of media. Yesterday’s roster of Super Bowl TV Ads prove the importance of capturing people’s attention on the one day when viewers don’t hit the mute button during a time-out.

Advertising has the power to make people sit up and take notice and that’s what we’re hoping to do with a new pro-life ad beginning today.

Utilizing the digital signage at Hwy’s 8 & 24 (Delta Intersection) our simple yet impactful message challenges the generally accepted idea that abortion is an easy fix. The Delta is one of the busiest and most heavily travelled intersections in the Waterloo Region. Our message will be viewed 4,032 per week with a guarenteed exposure once every 2.5 minutes each scheduled day.

The ad will run from Feb 3 – Feb 16.

Let us know what you think.